Services

Engagements built around the work that happens after launch.

Most websites do not fail at launch. They fail over time, as updates stack up, staff turn over, and integrations drift. FlowMint engagements are structured to prevent that.

Website Stewardship

Ongoing care for a site you intend to keep.

An annual stewardship engagement is a monthly retainer with a set number of hours each month, plus time reserved for larger projects, structured to keep your WordPress site healthy, accessible, and aligned with your organizational priorities throughout the year.

Updates & testing

WordPress core, plugin, and theme updates tested in staging before deployment to production.

Accessibility maintenance

WCAG 2.2 AA reviewed at each significant change, with remediation as needed.

Integration health

Monitoring and remediation across your CRM, email marketing, donation platform, and analytics integrations.

Content support

Time allocated each month for content updates, new pages, campaign support, and small structural improvements.

Monthly check-ins & reporting

A standing monthly review covering updates applied, issues caught, time used, and what's next.

Performance & security monitoring

Uptime tracking, Core Web Vitals monitoring, security observation, and broken link detection, caught before they affect your audience.

Stewardship engagements are scoped to your organization's actual needs. Typical monthly hours, response practices, and time set aside for projects are defined together during the scoping conversation.

Website Modernization

Refresh, rebuild, or migrate, built to be maintainable from day one.

A modernization engagement produces a current, accessible, well-structured WordPress site that your team can operate confidently. Most modernization engagements transition into ongoing stewardship at launch.

Site review & working plan

Begins with a comprehensive review of your current site, producing a prioritized plan for the modernization scope.

Information architecture

Navigation structure, page hierarchy, and content organization built around how your audience and staff actually use the site.

Accessible design implementation

WCAG 2.2 AA built in from the start, not added on afterward.

Content systems

Reusable page templates and a clear way for your staff to add and edit content without developer help.

Form workflows & integrations

Accessible inquiry, donation, and event forms wired into the CRM, email, and analytics systems your organization uses.

Handoff & documentation

At launch, your team receives a written reference covering site structure, editorial workflows, integration configuration, and ongoing maintenance considerations.

Structured Site Review

A 30-day comprehensive review producing a prioritized working document.

A standalone engagement for organizations evaluating their current website: what's working, what isn't, and where to invest. The deliverable is a working document your team can use directly, with or without continuing the engagement.

Comprehensive site review

A structured pass through the site covering structure, content, accessibility, performance, integrations, and SEO.

Prioritized working document

Findings organized by priority and impact, written in plain language for the people on your team who'll act on them.

Accessibility audit

WCAG 2.2 AA conformance check across representative pages, with specific findings and recommended remediation.

Performance baseline

Current Core Web Vitals and page-speed measurements, with recommendations for sustainable improvement.

Integration health check

Review of how your third-party integrations are configured and whether they're behaving as expected.

Recommendations memo

A final memo summarizing what we found, what we'd recommend, and what a next-year working plan could look like, whether or not you continue with us.

Structured Site Reviews are commonly used at the start of a Stewardship engagement to establish a year-one working plan. They're also valuable as standalone engagements when an organization is evaluating its current site or comparing vendors.

Capability areas

Competencies present in every engagement.

These are the practice areas that show up across both modernization and stewardship work.

Accessible Implementation

WCAG 2.2 AA reviewed at design, build, and each significant content change. Semantic structure, keyboard navigation, screen-reader testing, and remediation as needed.

Inquiry & Response Systems

Accessible forms, structured intake, notification routing, and integration with the CRM, email, and donation platforms your team already uses. Includes optional automated response systems for high-volume inquiry workflows.

Content Systems & Editorial Workflows

Reusable page templates and plain-language guidance so your staff can update the site without breaking the design. Built around how your team actually works.

Integration Health

Ongoing monitoring of the third-party services your site depends on, including MailChimp, Constant Contact, Salesforce, HubSpot, GiveButter, Bloomerang, and GA4, caught and addressed before they break.

SEO & Performance Maintenance

On-page SEO maintenance, Core Web Vitals monitoring, and search performance reporting, kept up over time rather than optimized once and forgotten.

Common questions

Questions we hear at the scoping stage.

Each engagement is scoped to your organization's actual needs. How complex your site is, which other systems it connects to, how often your content changes, and what accessibility requires all factor in. Most stewardship engagements run as annual retainers with a set number of hours each month, plus time reserved for projects. We'll discuss specifics during the scoping conversation.

Most of our work is structured for ongoing engagement, because that's where the value compounds. We also take on standalone Structured Site Reviews and Modernization projects, and we're happy to discuss what fits your situation.

Each engagement has a defined scope and a set number of hours. If priorities shift or scope grows beyond what's covered, we discuss it openly. That usually leads to a scope adjustment, or to using some of the engagement's monthly hours for the new work.

The CRM, email marketing, donation, event, and analytics platforms mission-driven organizations actually use, including MailChimp, Constant Contact, Salesforce, HubSpot, GiveButter, Bloomerang, DonorPerfect, Eventbrite, Google Analytics 4, and others. If you have an integration we haven't worked with, we'll learn it as part of the engagement.

Large enterprise agency capacity, high-volume e-commerce platforms, paid advertising management, content writing as a primary service, and platforms other than WordPress. We focus deliberately on what we do well.

With an introductory conversation, typically 20 to 30 minutes, to understand where your site is now and what would help. If there's mutual fit, we propose a scoping conversation, and from there we structure an engagement together.

Tell us about your site.

The first conversation is short, low-pressure, and focused on understanding your situation, not selling you on ours.